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Binance
How Binance Global Yearly Installs Increased by 95,000+
(Partner) Moburst
How Moburst helped Upside rank in the Top 10 on the App Store for “Black Friday”
Flipster
How Flipster Achieved an 88% Growth in Organic Downloads
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Discover the book that has transformed ASO strategies for industry-leading apps around the world.
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Discover our latest app marketing articles, tips, news and interviews.
December 2, 2024
ASO News & App Store Updates 2024
Stay up to date about all recent developments in ASO and the app stores in 2024.
September 1, 2024
Google Play Custom Store Listings & How to Use Them
Understand how Google Play’s custom store listings work & read our tips to get the most out of this feature.
June 5, 2024
How to Leverage App Store Seasonality for Sports?
Learn how to capitalize on the sports season to boost your app’s visibility.
May 23, 2024
Google I/O 2024 Highlights: AI & Google Play Updates
Catch the key highlights from Google I/O 2024 focusing on AI and Google Play updates.
May 7, 2024
The ASO & ASA Growth Loop
Unite your ASO and ASO strategies successfully on the App Store.
April 24, 2024
Design Creatives For Your App: ASO Best Practices
Discover ASO best practices to for your app and game creatives.
February 15, 2024
Leveraging the App Stores as a True Marketing Channel
Understand how mobile marketers can maximize their impact by leveraging the app stores as a true marketing channel.
January 11, 2024
ASO Trends to Look Out For in 2024
Discover the interesting trends already at play in ASO that are worth keeping an eye on in 2024.
December 11, 2023
Creatives Trends for Top Casual Mobile Games
Dive deeper into the creatives trends among the top casual mobile games on the app stores.
October 6, 2023
How to Optimize Your App for Black Friday & Cyber Monday
Discover how to prepare your app to leverage the potential of Black Friday.
September 3, 2023
App Screenshot, Icon, Video Size Guidelines for iOS & Android
Discover the size and format guidelines for app visuals on iOS and Android.
August 16, 2023
Complementing ASO with Paid Media Campaigns
Discover how aligning ASO and paid user acquisition can help boost your app’s CVR.
August 3, 2023
Which Factors Influence App Rankings on the App Store?
Discover the key factors that influence App Store rankings.
July 24, 2023
6 Ways to Use Reporting Studio to Measure App Performance
Reporting is essential to mobile marketing; the most successful app and game companies regularly evaluate the impact and ROI (return …
June 20, 2023
Key ASO Tips for Your App Growth
Consider these key ASO tips to take your app or game to the next level!
CPP Explorer: Custom Product Pages Insights on AppTweak
With CPP Explorer, visualize any app’s CPP in seconds and find new inspiration to increase App Store visibility.
June 14, 2023
iOS 17 Announcements: What Does Apple Have in Store for ASO?
Check out these biggest iOS 17 announcements that will have an impact on ASO.
Apple Search Ads: Do’s & Don’ts to Manage Your ASA Campaigns
In this blog, we highlight best practices and pitfalls to avoid to help you get the most from Apple Search …
June 12, 2023
ASO Conference 2023 Part 2 Recap: Advanced Topics in ASO
Discover the main insights from the ASO Conference, where we look closely at AI, ASO for crypto apps, and iOS …