Google Play

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  1. Google I/O 2024 Highlights: AI & Google Play Updates
    Advanced ASOGoogle Play

    May 23, 2024

    Google I/O 2024 Highlights: AI & Google Play Updates

    Catch the key highlights from Google I/O 2024 focusing on AI and Google Play updates.

    Simon ThillaySimon Thillay
  2. App Store Optimization (ASO) Checklist for Google Play
    Google PlayStart ASO

    April 11, 2024

    App Store Optimization (ASO) Checklist for Google Play

    Use this ASO checklist to increase your app’s visibility on Google Play.

    Sukanya SurSukanya Sur
  3. 10 Key Differences in ASO Between App Store & Google Play
    Google PlayStart ASO

    January 24, 2024

    10 Key Differences in ASO Between App Store & Google Play

    Consider these differences when optimizing your ASO for the App Store & Google Play.

    Taya FranchvilleTaya Franchville
  4. Google Play Store Optimization: A Comprehensive Guide
    Google Play

    August 22, 2023

    Google Play Store Optimization: A Comprehensive Guide

    Check out these best ASO practices on Google Play to boost your app downloads.

    Justin DuckersJustin Duckers
  5. Google I/O Announcements 2023: Recap
    Advanced ASOApp Market InsightsArtificial Intelligence (AI)Google Play

    May 12, 2023

    Google I/O Announcements 2023: Recap

    Read this blog recap about the biggest announcements from Google I/0 2023.

    Simon ThillaySimon Thillay
  6. Why is Android Vitals Important for ASO?
    Advanced ASOGoogle Play

    April 11, 2023

    Why is Android Vitals Important for ASO?

    Learn how Android vitals can improve your ASO game.

    Justin DuckersJustin Duckers
  7. What are the Different Traffic Sources of Google Play & iOS?
    Advanced ASOGoogle Play

    January 23, 2023

    What are the Different Traffic Sources of Google Play & iOS?

    Discover the different traffic sources of Google Play and iOS.

    Suleika VanmaeleSuleika Vanmaele
  8. Store Listing Experiments: A Guide to Play Store A/B Testing
    Advanced ASOGoogle Play

    September 26, 2022

    Store Listing Experiments: A Guide to Play Store A/B Testing

    Gain insights into Google Play store listing experiments to improve your app performance.

    Anthony AnsuncionAnthony Ansuncion
  9. Google Play Promotional Content (LiveOps): Best Practices
    Advanced ASOGoogle Play

    August 30, 2022

    Google Play Promotional Content (LiveOps): Best Practices

    Learn how Google Play’s promotional content can boost your app user engagement.

    Ian PerniaIan Pernia
  10. Beginner’s Guide to App Localization on Google Play
    Google PlayLocalization

    June 2, 2022

    Beginner’s Guide to App Localization on Google Play

    Learn about app localization on Google Play and the locales your app can appear in.

    Ian PerniaIan Pernia
  11. Google Play Announcements: ASO 2.0 is Here!
    Advanced ASOGoogle Play

    May 19, 2022

    Google Play Announcements: ASO 2.0 is Here!

    Learn about the significant updates and new product features arriving on Google Play in 2022.

    Simon ThillaySimon Thillay
  12. A Comprehensive List of Google Play Tags
    Google Play

    January 3, 2022

    A Comprehensive List of Google Play Tags

    Find the updated, complete list of Google Play tags in this blog.

    Alexandra De ClerckAlexandra De Clerck
  13. Why Is My App Losing Organic Downloads (iOS & Google Play)?
    Advanced ASOGoogle Play

    December 3, 2021

    Why Is My App Losing Organic Downloads (iOS & Google Play)?

    Seeing your app lose downloads might be concerning at first, as downloads are one of the most important KPIs for …

    Galy HaleblianGaly Haleblian
  14. Google Play’s Metadata Policy Changes: What Happened?
    App Market InsightsGoogle Play

    November 3, 2021

    Google Play’s Metadata Policy Changes: What Happened?

    In April 2021, Google announced some significant changes concerning “guidance to improve your app quality and discovery on Google Play” …

    Madeleine HoyMadeleine Hoy
  15. Tips to Get Your App Featured on the App Store & Google Play
    Advanced ASOApp Market InsightsGoogle Play

    October 11, 2021

    Tips to Get Your App Featured on the App Store & Google Play

    Follow these expert tips to get featured on the app stores.

    Agathe PradatAgathe Pradat
  16. Google Play Custom Store Listings & How to Use Them
    Advanced ASOApp Market InsightsGoogle Play

    September 1, 2021

    Google Play Custom Store Listings & How to Use Them

    Understand how Google Play’s custom store listings work & read our tips to get the most out of this feature.

    Simon ThillaySimon Thillay
  17. How to Add Keywords to Your App on Google Play?
    Google PlayKeyword Research

    November 1, 2020

    How to Add Keywords to Your App on Google Play?

    Discover how you can effectively optimize keyword placement for your app on Google Play.

    Alex MoulderAlex Moulder
  18. Check Out Google Play Tags in AppTweak’s Live Search
    Google PlayProduct Updates

    September 30, 2020

    Check Out Google Play Tags in AppTweak’s Live Search

    Today, when you search for a keyword in the Play Store, you will sometimes find a series of tags that …

    Marie-Laure CruytMarie-Laure Cruyt
  19. Google Play Store Tags: What & How to Use Them
    Advanced ASOGoogle Play

    August 11, 2020

    Google Play Store Tags: What & How to Use Them

    Let’s dive deep into Google Play tags & why they should be a vital part of your ASO strategy.

    Alexandra De ClerckAlexandra De Clerck