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  1. App Store Optimization (ASO) Checklist for Google Play
    Google PlayStart ASO

    April 11, 2024

    App Store Optimization (ASO) Checklist for Google Play

    Use this ASO checklist to increase your app’s visibility on Google Play.

    Sukanya SurSukanya Sur
  2. App Store Optimization (ASO) Checklist for iOS
    Start ASO

    April 10, 2024

    App Store Optimization (ASO) Checklist for iOS

    Check out this ASO checklist to boost your app downloads on the App Store.

    Justin DuckersJustin Duckers
  3. What is App Store Optimization: Your Guide to ASO in 2024
    Start ASO

    April 1, 2024

    What is App Store Optimization: Your Guide to ASO in 2024

    Learn everything you need to know about ASO in this exclusive guide.

    Sukanya SurSukanya Sur
  4. 10 Key Differences in ASO Between App Store & Google Play
    Google PlayStart ASO

    January 24, 2024

    10 Key Differences in ASO Between App Store & Google Play

    Consider these differences when optimizing your ASO for the App Store & Google Play.

    Taya FranchvilleTaya Franchville
  5. Most Common ASO Mistakes & How to Avoid Them
    Guest InsightsStart ASO

    March 9, 2023

    Most Common ASO Mistakes & How to Avoid Them

    Check out these most common ASO mistakes that you should avoid.

    Yuliya TsimokhavaYuliya Tsimokhava
  6. App Name Guidelines and Best Practices
    Start ASO

    January 9, 2023

    App Name Guidelines and Best Practices

    Adopt these best practices to choose the best possible name for your app on the app stores.

    Emily SugrueEmily Sugrue
  7. 6 Best Practices to Optimize Your App’s Long Description
    Start ASO

    November 8, 2022

    6 Best Practices to Optimize Your App’s Long Description

    Consider these best practices to optimize your long description on the app stores.

    Anthony AnsuncionAnthony Ansuncion
  8. How to Optimize Your App Screenshots to Boost App Downloads
    Start ASO

    November 7, 2022

    How to Optimize Your App Screenshots to Boost App Downloads

    Screenshots are one of the most important elements on your app page to help users decide whether or not to …

    Taya FranchvilleTaya Franchville
  9. 10 Tips for Designing a Mobile App Icon
    Start ASO

    October 19, 2022

    10 Tips for Designing a Mobile App Icon

    App icons play a very important role in the click-through rate (CTR) of a mobile application. Just like in real …

    Taya FranchvilleTaya Franchville
  10. How to Optimize Your App Store Product Page?
    Start ASO

    November 30, 2021

    How to Optimize Your App Store Product Page?

    Learn how to optimize your app store product page for the App Store and Google Play.

    Galy HaleblianGaly Haleblian
  11. The 5 Myths of ASO
    Start ASO

    February 4, 2021

    The 5 Myths of ASO

    With the growing mobile market, opportunities rise and so does competition. One way of tackling the competition is to get …

    Pratham Hans MarwahaPratham Hans Marwaha
  12. How to Create an Effective ASO Strategy
    Start ASO

    August 24, 2020

    How to Create an Effective ASO Strategy

    Follow this step-by-step approach to create an effective ASO strategy for your app/game.

    Alexandra De ClerckAlexandra De Clerck
  13. ASO vs SEO: Why & How They Are Different
    Start ASO

    February 10, 2020

    ASO vs SEO: Why & How They Are Different

    App Store Optimization (ASO) is often referred to as ‘mobile SEO’ or ‘SEO for apps’. This analogy comes in pretty …

    Alexandra De ClerckAlexandra De Clerck