App Store Marketing Blog

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  1. How to Optimize ASO While Working from Home?
    Advanced ASO

    February 28, 2020

    How to Optimize ASO While Working from Home?

    Read these tips about how to make the best of having to work from home and improve your ASO results.

    Simon Thillay Simon Thillay
  2. How Often Should You Update Your App Store Metadata?
    Advanced ASO

    February 28, 2020

    How Often Should You Update Your App Store Metadata?

    Discover how often you should update your app metadata on the app stores.

    Simon Thillay Simon Thillay
  3. Spy on Your Competitors’ A/B Tests
    App Market InsightsProduct Updates

    February 27, 2020

    Spy on Your Competitors’ A/B Tests

    Discover which competitors are A/B testing specific metadata using AppTweak’s A/B testing feature.

    Flavien Eyer Flavien Eyer
  4. Impact of Apple’s Trending Searches on Impressions

    February 13, 2020

    Impact of Apple’s Trending Searches on Impressions

    Recently we studied the top Trending Searches to find out which apps were suggested most often in Apple’s Search Tab …

    Alexandra De Clerck Alexandra De Clerck
  5. ASO vs SEO: Why & How They Are Different
    Start ASO

    February 10, 2020

    ASO vs SEO: Why & How They Are Different

    Delve into the main differences between ASO and SEO to improve your digital presence.

    Alexandra De Clerck Alexandra De Clerck
  6. Plague Inc. Game Downloads Soar amid Coronavirus
    App Market InsightsProduct Updates

    February 5, 2020

    Plague Inc. Game Downloads Soar amid Coronavirus

    The coronavirus outbreak has been occupying the news for several weeks now, and it looks like it has even affected …

    Marie-Laure Cruyt Marie-Laure Cruyt
  7. How to optimize an app in Japanese

    January 30, 2020

    How to optimize an app in Japanese

    Did you know that the App Store allows localized metadata in 148 countries and the Google Play Store supports localized …

    Todd Simonson Todd Simonson
  8. Most Popular Revenue Models in the App Stores
    App Market InsightsProduct Updates

    January 22, 2020

    Most Popular Revenue Models in the App Stores

    You may have noticed that Google revenue estimates have been available on AppTweak for a couple weeks. You can now …

    Carmen Longo Carmen Longo
  9. 5 ASO Trends for 2020 You Need To Know About
    App Market Insights

    December 18, 2019

    5 ASO Trends for 2020 You Need To Know About

    What are the ASO trends you should watch out for? Recently, our ASO Experts got together to discuss what App …

    Simon Thillay Simon Thillay
  10. ASO Ranking Factors Outside of Keywords
    Advanced ASO

    December 8, 2019

    ASO Ranking Factors Outside of Keywords

    Discover which ASO elements beyond keywords impact your app’s ranking on the stores.

    Sarah B. Touimi Sarah B. Touimi
  11. [INFOGRAPHIC] Apple’s Top Trending Searches of 2019
    App Market InsightsProduct Updates

    December 5, 2019

    [INFOGRAPHIC] Apple’s Top Trending Searches of 2019

    We have completely revamped our Trending Keywords section to make it more insightful. You can now find today’s Trending Keywords …

    Carmen Longo Carmen Longo
  12. Attribute Peaks in App Store Browse or Explore Traffic
    Advanced ASO

    November 26, 2019

    Attribute Peaks in App Store Browse or Explore Traffic

    With more than 3 million apps in the app stores, both Apple and Google are continuously trying to optimize their …

    Alexandra De Clerck Alexandra De Clerck
  13. 2019 Deloitte Fast 50 Awards: AppTweak Growth Hits 1491.66%
    Company Updates

    November 19, 2019

    2019 Deloitte Fast 50 Awards: AppTweak Growth Hits 1491.66%

    We are proud to be recognized as the 6th fastest-growing technology company in Deloitte’s Belgium Fast 50 competition, achieving a …

    Laurie Galazzo Laurie Galazzo
  14. ASO Conference & TechCrunch Disrupt: Recap & ASO Learnings
    Events

    October 23, 2019

    ASO Conference & TechCrunch Disrupt: Recap & ASO Learnings

    ASO Conference New York – October 4th, 2019

    Alexandra De Clerck Alexandra De Clerck
  15. Estimate the Organic Uplift of Your ASO Updates
    Product Updates

    October 17, 2019

    Estimate the Organic Uplift of Your ASO Updates

    Any ASO expert will tell you how painful it is to measure the actual impact of your ASO efforts, especially …

    Carmen Longo Carmen Longo
  16. What to Expect from iOS 13 and its Impact on ASO
    App Market Insights

    September 4, 2019

    What to Expect from iOS 13 and its Impact on ASO

    For a few years now, September has been an important time of year for app developers as it marks the …

    Simon Thillay Simon Thillay
  17. How to Localize Your App in Hebrew & Arabic?
    Localization

    September 2, 2019

    How to Localize Your App in Hebrew & Arabic?

    Localize your app/game in Hebrew & Arabic with these best practices.

    Carmen Longo Carmen Longo
  18. [INFOGRAPHIC]: Countries with Most App Downloads

    August 18, 2019

    [INFOGRAPHIC]: Countries with Most App Downloads

    Because we’re past half of the year, we wanted to take a step back to identify the most dominant countries …

    Suzanne Tablas Suzanne Tablas
  19. Android Live Search Updated: Phone View & History
    Product Updates

    July 30, 2019

    Android Live Search Updated: Phone View & History

    Have you ever noticed how different a search on a Android device can be? Google presents mobile search results differently …

    Marie-Laure Cruyt Marie-Laure Cruyt