App Store Marketing Blog

Never miss an update – subscribe to our monthly newsletter!

  1. Apple’s privacy updates and the Impact on ASO
    App Market Insights

    July 1, 2020

    Apple’s privacy updates and the Impact on ASO

    Privacy has become an increasingly popular topic for mobile users in the last two years, leading to legislators introducing regulations …

    Simon Thillay Simon Thillay
  2. Why Can Your App’s Keyword Rankings Suddenly Drop?
    Advanced ASOApp Market Insights

    June 25, 2020

    Why Can Your App’s Keyword Rankings Suddenly Drop?

    Discover why your app’s keyword rankings might suddenly drop in the App Store.

    Alex Moulder Alex Moulder
  3. How to Decide Which Languages to Localize Your Game into?
    Localization

    June 18, 2020

    How to Decide Which Languages to Localize Your Game into?

    Find out which languages are the fastest growing in the app stores for effective app store localization.

    Sarah B. Touimi Sarah B. Touimi
  4. AppTweak Now Shows Featured Apps from the Play Store
    Product Updates

    June 3, 2020

    AppTweak Now Shows Featured Apps from the Play Store

    Discover where and when your app has been featured on Google Play with AppTweak.

    Flavien Eyer Flavien Eyer
  5. Track your keyword rankings across countries
    Product Updates

    May 27, 2020

    Track your keyword rankings across countries

    Keywords are now available on App Intelligence! This means that you can follow keywords across different languages and countries to …

    Carmen Longo Carmen Longo
  6. Improving A/B Tests Reliability on Google Play
    Google Play

    May 20, 2020

    Improving A/B Tests Reliability on Google Play

    Discover an improved method for A/B testing on Google Play.

    Simon Thillay Simon Thillay
  7. Discover our new export system and customize your reports!
    Product Updates

    May 18, 2020

    Discover our new export system and customize your reports!

    We just revamped our export system and it is now easier than ever to export all your data from AppTweak. …

    Flavien Eyer Flavien Eyer
  8. ASO Conference 2020: Recap & Learnings
    Events

    May 14, 2020

    ASO Conference 2020: Recap & Learnings

    When: May 13th, 2020

    Florentin Zachary Florentin Zachary
  9. Discover our New and Improved Keyword Tool
    Product Updates

    May 12, 2020

    Discover our New and Improved Keyword Tool

    Keyword optimization has been the core of AppTweak since the early days. In the past years, new features have been …

    Carmen Longo Carmen Longo
  10. How do Smaller Apps Use ASO to Rise in Fitness Category?
    Advanced ASOApp Market Insights

    May 11, 2020

    How do Smaller Apps Use ASO to Rise in Fitness Category?

    Read to know how apps in the fitness category leverage ASO to improve their ranking.

    Pratham Hans Marwaha Pratham Hans Marwaha
  11. ASO on Google Play: 5 Learnings from Case Studies
    Google Play

    April 29, 2020

    ASO on Google Play: 5 Learnings from Case Studies

    Discover our insightful tips on what works when it comes to ASO on Google Play.

    Alex Moulder Alex Moulder
  12. Benchmark your app against its market
    Product Updates

    April 15, 2020

    Benchmark your app against its market

    Have you ever wondered what your app’s market share is in a given country? Or how it is positioned compared …

    Marie-Laure Cruyt Marie-Laure Cruyt
  13. How COVID 19 impacts app store search behaviour
    App Market Insights

    March 31, 2020

    How COVID 19 impacts app store search behaviour

    Now people are advised to stay home, we’ve seen lots of movements in the App Stores. Apps like Zoom or …

    Alexandra De Clerck Alexandra De Clerck
  14. Which Factors Influence App Rankings on Google Play?
    Google Play

    March 25, 2020

    Which Factors Influence App Rankings on Google Play?

    Discover which factors influence your app’s ranking on Google Play.

    Sukanya Sur Sukanya Sur
  15. Mobile App A/B Testing: 5 Mistakes to Avoid
    Advanced ASOGuest Insights

    March 20, 2020

    Mobile App A/B Testing: 5 Mistakes to Avoid

    This is a guest post by Jonathan Fishman, Director of Marketing at StoreMaven.

    Jonathan Fishman Jonathan Fishman
  16. Metadata Update Frequency: Compare to Your Category!
    Product Updates

    March 19, 2020

    Metadata Update Frequency: Compare to Your Category!

    We are proud to announce that there is a new addition to AppTweak’s Timeline feature! The Update Frequency Benchmark will …

    Flavien Eyer Flavien Eyer
  17. Impact of Italy lockdown on mobile apps
    App Market Insights

    March 18, 2020

    Impact of Italy lockdown on mobile apps

    It’s been about two weeks now that the Italian government has taken serious confinement measures to tackle the coronavirus outbreak. …

    Marie-Laure Cruyt Marie-Laure Cruyt
  18. Export App Store Connect and Google Play Console data by API
    Product Updates

    March 15, 2020

    Export App Store Connect and Google Play Console data by API

    If you have been doing ASO for some time, you must be familiar with App Store Connect and Google Play …

    Carmen Longo Carmen Longo
  19. How to Optimize Your iOS Keyword Field
    Advanced ASOKeyword Research

    March 14, 2020

    How to Optimize Your iOS Keyword Field

    Read these best practices on how to optimize your app’s keyword field on iOS.

    Gwenaëlle Kollegger Gwenaëlle Kollegger