App Store Marketing Blog

All Categories 340 Start ASO 20 Reviews and Ratings 12 Product Updates 92 Guest Insights 30 Google Play 25 Events 10 Company Updates 19 Artificial Intelligence (AI) 7 Apple Ads 33 App Marketing 2 App Market Insights 94 App Localization 16 App Keyword Research 18 Advanced ASO 77

Apple Ads

September 29, 2022

Promote Your App with Apple Search Ads Placements

Learn about the new Apple Search Ad placements and their potential impact....

Advanced ASO, Google Play

September 26, 2022

A Guide to Google Play Store Listing Experiments

Gain insights into Google Play Store listing experiments to improve your app performance....

Anthony Ansuncion

Advanced ASO

September 14, 2022

iOS 16 Release: What’s New for ASO?

For Apple customers and mobile marketers, September is usually a busy month with the annual unveiling of a...

Advanced ASO

September 13, 2022

Most Popular Apps and Games in 2022

The app stores are a bustling landscape with hundreds of apps launched every day. Among this multitude of...

App Market Insights, Product Updates

September 1, 2022

How & Why to Monitor App Store Algorithm Updates for ASO

Find out which countries were impacted by an app store algorithm update with our world map algorithm tracker...

Advanced ASO, Google Play

August 30, 2022

Google Play Promotional Content (LiveOps): Best Practices

Learn how Google Play's promotional content can boost your app user engagement....

App Market Insights, Product Updates

July 26, 2022

Get Powerful Keyword Suggestions via Our App Store API

Learn how new keyword suggestions in our App Store API will help fuel your organic app growth....

App Market Insights

July 7, 2022

How to Increase App Installs with Tough Competition

Increase your app installs on the app stores with these marketing strategies....

Product Updates

July 6, 2022

AppTweak’s New App Store API

Discover how AppTweak's new API helps you integrate data from 3+ million apps from the App Store &...

App Market Insights

July 4, 2022

Top Mobile Game Launches: Fill The Fridge! & More

The mobile game landscape is experiencing rapid growth. With hundreds of game launches sweeping the app stores every...

App Keyword Research

June 29, 2022

How to Find Long-Tail Keywords for ASO?

Discover why long-tail keywords are crucial in ASO....

Product Updates

June 13, 2022

AI-Generated Keyword List: Find New Keyword Ideas in Seconds

Tired of constantly looking for new keywords for your app? Out of inspiration on which keywords you should...

Marie-Laure Cruyt

App Market Insights

June 8, 2022

How Many Downloads Does Your App Need to Reach Top Rankings?

Ever wondered how many daily downloads your app needs to get a chance to reach the top 10...

Taya Franchville

App Market Insights, Guest Insights

June 7, 2022

7 App Store Creative Trends You Can’t Miss

Identify the 7 creative trends essential to drive engagement to your app or game....

Anastasia Starovoytova

Artificial Intelligence (AI), Product Updates

June 6, 2022

Atlas AI: AppTweak AI Model for the App Store & Google Play

Discover how AppTweak leverages Atlas AI to get an enhanced understanding of app store mechanics....

Jonathan Frisch

Product Updates

June 3, 2022

Get Advanced Insights About Your App’s Featurings

Discover our new featurings tool and measure your app's visibility in the app stores....

Florentin Zachary

App Localization, Google Play

June 2, 2022

Beginner’s Guide to App Localization on Google Play

Learn about app localization on Google Play and the locales your app can appear in....

Advanced ASO, Google Play

May 19, 2022

Google Play Announcements: ASO 2.0 is Here!

Learn about the significant updates and new product features arriving on Google Play in 2022....

Events

May 18, 2022

ASO Conference 2022 Recap: Talks, Topics & Insights

Last Wednesday, May 11, marked the return of the ASO Conference in Berlin after two COVID years that...

Product Updates

May 16, 2022

Test & Visualize New Metadata on the App Store & Google Play

Test and preview your app's metadata updates on AppTweak....

Advanced ASO, App Market Insights, Product Updates

May 9, 2022

Product Page Optimization (PPO): Tips & Best Practices

Learn how you can make your App Store product page more effective with product page optimization....

Advanced ASO, App Market Insights

April 29, 2022

How to Drive More Organic Downloads to Your App?

Find out how to organically grow your app traffic with ASO....

App Keyword Research

April 27, 2022

Brand vs. Generic Keyword Optimization for App Store Search

Discover the significance of both generic and brand keywords for your app's visibility....

Taya Franchville

Advanced ASO, App Market Insights

April 26, 2022

Strategies & Best Practices for In-App Events

Discover the best practices to create iOS 15 in-app events....