App Store Marketing Blog

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  1. 2022 Product Recap: Why We’re App Data Platform of the Year
    Product Updates

    December 19, 2022

    2022 Product Recap: Why We’re App Data Platform of the Year

    Another year is drawing to an end–and what a year it’s been! We’re incredibly proud of the innovation we have …

    Georgia Shepherd Georgia Shepherd
  2. Phiture Chooses AppTweak as Preferred App Data Provider
    Company Updates

    December 15, 2022

    Phiture Chooses AppTweak as Preferred App Data Provider

    Phiture chooses AppTweak to unlock growth for the world’s biggest apps.

    Lea Marrazzo Lea Marrazzo
  3. AppTweak Wins Best App Data Platform at App Growth Awards
    Company Updates

    December 9, 2022

    AppTweak Wins Best App Data Platform at App Growth Awards

    AppTweak wins the Best Data Platform at the App Growth Awards 2022. This award is a recognition of our team’s …

    Sukanya Sur Sukanya Sur
  4. Impact of Black Friday on Shopping Apps [2022]
    App Market Insights

    December 1, 2022

    Impact of Black Friday on Shopping Apps [2022]

    As we enter the heart of the shopping season in 2022, Black Friday hit a record online spending despite inflationary …

    Anthony Ansuncion Anthony Ansuncion
  5. Most Downloaded OTT Streaming Apps in 2022
    Product Updates

    November 30, 2022

    Most Downloaded OTT Streaming Apps in 2022

    In an effort to break down the complexity of the stores and help app marketers and UA teams make confident …

    Oriane Ineza Oriane Ineza
  6. Most Downloaded Fitness and Workout Apps in 2022
    Product Updates

    November 28, 2022

    Most Downloaded Fitness and Workout Apps in 2022

    To empower app marketers, AppTweak created AppDNA, a unique classification model that divides app store categories into more comprehensive classifications …

    Oriane Ineza Oriane Ineza
  7. How to Localize Your App for Vietnam
    Localization

    November 23, 2022

    How to Localize Your App for Vietnam

    Consider these expert tips to localize your app or game for Vietnam.

    Justin Duckers Justin Duckers
  8. Most Downloaded Fashion Apps in 2022
    Product Updates

    November 21, 2022

    Most Downloaded Fashion Apps in 2022

    Recently, AppTweak has launched AppDNA, a unique taxonomy that divides app store categories into more precise classifications to better match …

    Oriane Ineza Oriane Ineza
  9. Gain Advanced App Store Insights with New AppDNA AI Taxonomy
    Product Updates

    November 17, 2022

    Gain Advanced App Store Insights with New AppDNA AI Taxonomy

    Discover AppTweak’s AppDNA features for a data-driven ASO strategy.

    Georgia Shepherd Georgia Shepherd
  10. How to Localize Your App for China
    Localization

    November 16, 2022

    How to Localize Your App for China

    Read these tips to localize your app/game successfully for China.

    Sarah B. Touimi Sarah B. Touimi
  11. How to Localize Your App for Japan
    Localization

    November 16, 2022

    How to Localize Your App for Japan

    Check out these tips to localize your app or game for Japan.

    Sarah B. Touimi Sarah B. Touimi
  12. 6 Tips to Identify Your Main Competitors on the App Stores
    Advanced ASOApp Market Insights

    November 10, 2022

    6 Tips to Identify Your Main Competitors on the App Stores

    Benchmark your app against your competitors for ASO with these practical tips.

    Anne Jamet Anne Jamet
  13. App Seasonality: Trends & Tips for the Holiday Season
    App Market Insights

    November 9, 2022

    App Seasonality: Trends & Tips for the Holiday Season

    Get your app ready for the holiday season with this quick-start guide.

    Shaelyn Rhinehart Shaelyn Rhinehart
  14. Best Practices for App Store Description
    Start ASO

    November 8, 2022

    Best Practices for App Store Description

    Consider these best practices to optimize your long description on the app stores.

    Anthony Ansuncion Anthony Ansuncion
  15. How to Optimize Your App Screenshots to Boost App Downloads
    Start ASO

    November 7, 2022

    How to Optimize Your App Screenshots to Boost App Downloads

    Screenshots are one of the most important elements on your app page to help users decide whether or not to …

    Taya Franchville Taya Franchville
  16. Most Popular App Store Keywords During Holiday Season
    Keyword Research

    November 4, 2022

    Most Popular App Store Keywords During Holiday Season

    Discover the most popular keywords on the App Store during the holiday season.

    Oriane Ineza Oriane Ineza
  17. How & Why to Track App Performance Worldwide on AppTweak
    Product Updates

    October 26, 2022

    How & Why to Track App Performance Worldwide on AppTweak

    Discover how AppTweak’s worldwide view feature can upgrade your app’s international growth.

    Justine De Halleux Justine De Halleux
  18. 10 Tips for Designing a Mobile App Icon
    Start ASO

    October 19, 2022

    10 Tips for Designing a Mobile App Icon

    App icons play a very important role in the click-through rate (CTR) of a mobile application. Just like in real …

    Taya Franchville Taya Franchville
  19. How to Lower Cost per Install (CPI) with ASO
    Advanced ASOApp Market Insights

    October 13, 2022

    How to Lower Cost per Install (CPI) with ASO

    Discover how to lower your app’s cost per install and get the most out of your paid campaigns.

    Lucas Riedinger Lucas Riedinger